New tools, new knowledge, new opportunities. Get out of your office. Join the ultimate dialogue. Aim High.
February 14-15, 2017
Welcome to Aim High, Cheney & Company’s annual conference for independent school communications professionals. We have planned another amazing program for you this year, and we keep Aim High small to facilitate networking and sharing. There are only 50 spots, so plan ahead and sign up now.
We are especially excited to offer you the option to begin your experience with a half-day Crisis Communications Bootcamp with Jane Hulbert. The Aim High faculty includes three national spokespeople—Myra McGovern, Peter Gow and Brad Rathgeber, who will make the connection between national trends and marketing your educational program. David Thiel and Lauren Castagnola will lead the way in web and social media strategy. I wave the flag for brilliant school magazines, and Ken Mason provides advice on managing a communications program and shop. Presentations by the faculty will be supplemented with our innovative flash groups—one-on-ones with members of the faculty—along with two round table sessions, by topic and by school affinity, to get down in the weeds with issues and opportunities you are facing.
Our conference location, in historic New Haven, is halfway between New York and Boston and easy to get to by any mode of transportation. The conference site, restaurants and Yale University are all within easy walking distance, and our city is also easy on the wallet.