• Head-Royce School
  • Head-Royce School
  • Head-Royce School
  • Head-Royce School

See what we care about

“We engaged Cheney & Company to conduct an evaluation of our entire marketing program, and they made a significant contribution to our systematic understanding of the School’s culture, strengths, and communications. As a tangible result, they shaped a new visual identity for our School and produced a beautiful suite of admissions and publications materials that won several national awards. Cheney & Company is first-rate.”

—Paul Chapman, Principal, Inverness Associates (CA)
Head of School, Head-Royce School (CA), 1985–2010

Project components

  • Communications audit
  • Rebranding & messaging
  • Identity redesign
  • Recruitment package and bump pieces
  • Web audit and design update


  • Higher Education Marketing Report—Merit
  • Connecticut Art Directors Club—Silver
  • University and College Designers Association—Excellence

Creative partners

  • Website: Finalsite
  • Photography: George Draper, Sam Deaner